Samsung announced in a press statement today (29 August 2012) that it will introduce the low-cost dual-SIM Samsung Chief Hero to the African market during September.
“Following the successful launch of our Chief range earlier this year, we have seen that there is a need for mobile phones that suit the unique needs of developing countries and more importantly, Africa,” said Jaco van Zyl, product manager for HHP business group at Samsung Africa.
Samsung said that a significant percentage of mobile phone users in Africa carry multiple SIM cards to take advantage of the different pricing plans on offer from the various operators.
Allowing these users to automatically switch between two SIM cards without having to carry an additional handset, or turn off the phone to swop out a SIM, addresses a critical need, Samsung said.
The Samsung Chief Hero has dual-band GPRS support and claims 11-hour talk time with 550 hours standby time on its 1000mAh battery.
Both SIMs installed in the device are also active with the “Dual-SIM Always On” functionality offered by the Chief Hero.
It also includes a 1.8” TFT screen, MP3 support, and an FM Radio. The phone also supports Facebook JAVA, and web browsing in an additional 13 languages, including Yoruba, Swahili and Igbo.
The Samsung Chief Hero mobile phone will be available from early September, Samsung said.
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