Effective Measure’s research report titled “Computer Brand Perceptions, A Global Perspective” revealed that Dell is the most popular computer brand in South Africa.
According to the report, nearly 30% of computer owners in South Africa prefer Dell, followed HP at 26%, and Acer at 25%.
The research further revealed that the average number of computers per person who completed the survey was 1.8.
Because many users have more than one computer, there is an overlap in the brands which people own.
Apple and Acer users had the least overlap, while the Dell and HP overlap was the largest.
The following charts provide an overview of the most popular computer brands in South Africa.
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