Apple, Samsung share 90 percent of smartphone market profits
| Derrick Cramer | February 6, 2012 | No comments |
Smartphone sales will continue to balloon in 2012, with Apple and Samsung sharing the majority of profits
Much of the projected smartphone market growth for 2012 will be enjoyed by Samsung and Apple.
This is according to UBS analyst Maynard Um, who believes that full year unit sales of cellphones will total 1.69 billion at the end of 2012.
Um also expects industry revenue estimates to increase to $242.8 billion (R1.83 trillion) this year.
Apple and Samsung will account for more than half of the smartphone industry according to Um. He bases this on Samsung posting a record in fourth quarter 2011 earnings, and Apple showing the most profitable quarter in history among technology companies.
“Smartphones continue to grow strongly, now accounting for over 30% of total volumes and over 75% of total industry revenues,” according to Um. “However, the performance disparity between the stronger players – Apple and Samsung – vs. the others remains stark and these two now account for over 55% of industry revenues and over 90% of total EBIT.”
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