Consumers want bigger cell phones

The majority of consumers want bigger cell phones, as long as they remain thin

By - March 15, 2012 Share on LinkedIn
Android men feature

Smartphone owners want bigger devices with a 4 to 4.5-inch display, as long as the device remains thin.

This is according to Strategy Analytics, who polled consumers in the U.S. and U.K.

“Almost 90 percent of existing smartphone owners surveyed chose a prototype smartphone with a display larger than their current device,” noted Paul Brown, a Strategy Analytics director. “This trend is driven by increased mobile web browsing capability, as well as engaging video and gaming experiences.”

The study also found that Android owners are more likely to want a larger device than iPhone users.

It also found that women are more likely to consider slightly smaller devices than males.

“In order for smartphone owners to adopt larger devices, it is important for handset manufacturers to ensure that mobile devices are not too heavy and that the devices remain thin enough for purses and pockets,” concluded Kevin Nolan, vice president for the User Experience Practice at Strategy Analytics.

Read the full story at: Boy Genius Report.

Share your thoughts

Join the conversation

Connect with Us

androidappletwitterfacebookgoogleplusfeednewsletter

Poll

Have you ever been the victim of online fraud?

View Results

Loading ... Loading ...

More News

MTN online bill platform back up after data leak

MTN logo 3D

MTN has restored its online bill system after taking it offline following reports of a data leak.

Gupta-owned ANN7 to buy MyBroadband – hacker spoof

ANN7 logo

SensePost CTO Dominic White spoofed MyBroadband’s conference Wi-Fi to prove a security point.

SABC 3 will have 80% South African content: Hlaudi Motsoeneng

SABC logo on paper

Public broadcaster the SABC plans to beef up local content on its commercial television station by up to 80% after implementing a similar policy across its radio broadcasts.

Mall of Africa security in place to fight crime

Mall of Africa

The Mall of Africa has put strong security measures in place to ensure its shoppers are safe from criminals.

X

Newsletter Subscription


Name
Email *
Enter the following to confirm your subscription *
Captcha image


Free MyBroadband Newsletter
Subscribe
×