Viddy backed by Shakira, Jay-Z

New video app gets some star power.

April 24, 2012
Viddy header

Viddy, a new video capture and sharing app, recently reached the top of the app charts thanks to its skyrocketing popularity – and thanks to funding from a long list of celebrities and influential people.

The app allows users to shoot 15-second videos, customise and edit them, then share them across multiple platforms.

The list of influential backers includes Twitter co-founder, Biz Stone; Omniture founder, Josh James; Skull Candy chairman, Jeff Kearl; Jay Z’s co-founded entertainment label, Roc Nation; Overbrook Entertainment (founded by Will Smith and manager James Lassitter); ShoeDazzle founder, Brian Lee; professional skateboarder, Rob Dyrdek; Barcelona FC and Spain star, Gerard Pique; and pop singer, Shakira.

Viddy originally raised $6 million from initial investors, but the co-founder and CEO, Brett O’Brien, told The New York Times that he plans for the celebrity backing to give the app some stronger momentum.

“Shakira has 40 million fans on Facebook and she is huge in Latin America. I’m pretty sure this will help us get bigger in Latin America.”

Source: The New York Times

Tags: Biz Stone, Brett O'Brien, Jay-Z, Shakira, viddy, viddy app, video sharing

Free Email Newsletter:
Subscribe

Shutterstock is the image partner of MyBroadband – technology images can be found here

Join the conversation

Connect with MyBB

twitterfacebookandroidappleblackberrynewsletterfeed

Poll

Have you ever lied on your CV?

View Results

Loading ... Loading ...

More News

South African technology, international potential

South Africa keyboard

Products like M4JAM and Webfluential show the quality of tech innovation in SA and teach us to celebrate local pioneers, writes Alistair Fairweather

Beware the smartphone apps you download

smartphone apps icons features

Users of smartphones beware; the applications you download could compromise the security on your phone

White lies make social networks stronger, but selfish lies tear them apart

social media marketing business

“Lying is a bad thing – this is what mentors, parents and teachers tell us. But there is no society without lies.”

Amazon to take on Google in Internet advertising

Amazon

US online giant Amazon is preparing to take on Google in one of its core businesses, Internet advertising

Free MyBroadband Newsletter:
Subscribe
X
bool(true)