Samsung sales top Apple, Nokia

Samsung is now the largest smartphone vendor by volume and units sold

April 30, 2012
Samsung logo feature header

Electronics giant, Samsung has experienced record sales in the first quarter of 2012, outselling Apple and Nokia to become the largest smartphone vendor by volume.

This is according to Strategy Analytics, who estimates that Samsung sold 44.5 million smartphones in the first quarter, higher that Apple’s estimated 35.1 million units.

“Global smartphone shipments grew 41 percent annually to reach 145.3 million units in Q1 2012,” said Strategy Analytics analyst, Alex Spektor.

“Samsung overtook Apple to become the world’s largest smartphone vendor by volume with a record 31 percent market share. Samsung’s global smartphone shipments rose 253 percent annually to 44.5 million units, as demand surged for its popular Galaxy models such as the Note, S2 and Y.”

Samsung sold a total of 93.5 million mobile phones in the previous quarter, higher than the estimated 82.7 million units sold by Nokia during the same period. Samsung now has 25 percent of the global mobile market, just ahead of Nokia’s 24 percent.

The latest quarterly results mean that Samsung is now the top mobile phone manufacturer, a position Nokia previously held for 14 years.

Read the full story at: Boy Genius Report.

Tags: Apple, Nokia, Samsung, Strategy Analytics

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