What will it take for these guys to adopt a new business model? They are first to market with the competitors at least months behind. Do these guys not realise that they have the oppurtunity to capture a huge part of the market? If they do not price it to sell, the oppurtunity will pass them by. 2005 will see a prolifiration of wireless providers and 3G will become just another player. If anybody from Vodacom is reading this, please take note: at the current prices you will get a few business users signing up daily, if you price at below R200/GB you will get thousands of users a day, and below R100/GB will get you EVERYBODY!! Let your beancounters make the calculations and come up with a better business model. Remember: you have a very small window of oppurtunity here, use it to benefit both you and your customers.