Sign up with GoogleSentech MyWireless claims that only about 2% of their clients are unhappy.
I guess that it is only 2% as the majority of clients are not technically able (or inclined) to realise that they are not getting a decent service.
The issue is not if only 2% are unhappy or not, but that there are sufficient unhappy clients to ensure that your business is badmouthed in public. Even worse, you have to admit in public that they might have reason to complain (as happened during TheRodent's radio interview). And that the problem could not be resolved in a reasonable time (70 days if I remember correctly..)
Then it does not matter if 50% or 0.0001% of your clients are unhappy - the question is what you are doing to get the unhappy clients to become happy chappies.
Seems as if this section of marketing 101 also went missing in Sentech's offices.
The tragic part: We need effective alternatives to Telkom - and Sentech is failing South Africa in this regard!
South Africa needs World Class Broadband at World Competitive Prices.
I guess that it is only 2% as the majority of clients are not technically able (or inclined) to realise that they are not getting a decent service.
The issue is not if only 2% are unhappy or not, but that there are sufficient unhappy clients to ensure that your business is badmouthed in public. Even worse, you have to admit in public that they might have reason to complain (as happened during TheRodent's radio interview). And that the problem could not be resolved in a reasonable time (70 days if I remember correctly..)
Then it does not matter if 50% or 0.0001% of your clients are unhappy - the question is what you are doing to get the unhappy clients to become happy chappies.
Seems as if this section of marketing 101 also went missing in Sentech's offices.
The tragic part: We need effective alternatives to Telkom - and Sentech is failing South Africa in this regard!
South Africa needs World Class Broadband at World Competitive Prices.