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WhatsApp vs Facebook — biggest social platforms in South Africa
World Wide Worx and Ornico have released the 2021 Social Media Landscape report, which revealed a big increase in social media uptake in South Africa during the Covid-19 pandemic.
It found that there are 25 million active social media users in South Africa, up by 3 million (13.6%) from last year.
Of these, 24.63 million — 98.5% — access social media services from their mobile phones.
“As everywhere in the world, South Africans have needed to take a new approach to staying connected while staying apart. The result was a surge in both online access and social media use,” said Arthur Goldtsuck, the MD of World Wide Worx.
World Wide Worx and Ornico have released the 2021 Social Media Landscape report, which revealed a big increase in social media uptake in South Africa during the Covid-19 pandemic.
It found that there are 25 million active social media users in South Africa, up by 3 million (13.6%) from last year.
Of these, 24.63 million — 98.5% — access social media services from their mobile phones.
“As everywhere in the world, South Africans have needed to take a new approach to staying connected while staying apart. The result was a surge in both online access and social media use,” said Arthur Goldtsuck, the MD of World Wide Worx.