Cell C rebranding with new logo, song/mnemonic

[Jan]

Cell C unveils new logo

Cell C unveiled its brand refresh at a big bash held at its headquarters on Thursday.

Speaking about their approach to the rebranding, Cell C CEO chief marketing officer Melanie Forbes said that the company didn’t have an awareness problem.

 

[RedViking]

uhm....

 

[Grubscrew]

When will companies learn not to cheap out on the cocaine for the marketing department.

 

[Jake45]

I think that the latest rebranded logo is the worst of the four. I am still hoping that they can turn this company around as I am currently a reasonably satisfied long term prepaid data customer.

 

[quovadis]

Should've rebranded completely like Wireless Business Systems did...

 

[FiestaST]

https://twitter.com/x/status/1824113171629506831

 

[wbot]

It looks the same lol

 

[Jan]

https://twitter.com/x/status/1824113171629506831

Haha...

They said a few times during the presentation that this *wasn't* going to be just lipstick on a pig.

Except for some reason they avoided saying pig the whole time. "Lipstick on an animal" ... "Lipstick on bacon".

 

[KleinBoontjie]

Which one is the new one?

 

[Syphonx]

cellCc

 

[Progenix Oj101]

cellCc

cellCc©

 

[warwickw]

Article misses what the new logo actually is. Would be nice if we could get a clear clean view of it.

 

[blunt]

Kinda looks the same just cut out some of the circle from the previous logo

 

[epah]

Just rename it. That usually does the trick.

 

[DStvNothingOn]

worked the last four times.

Cost cutting got so bad they had to remove a third of logo?
at lest they save ink on the new stationary I suppose.

Just rename it. That usually does the trick.

 

[6spdmanual]

Fourth different branding in 23 years. That’s all you need to know.

 

[6spdmanual]

I think that the latest rebranded logo is the worst of the four. I am still hoping that they can turn this company around as I am currently a reasonably satisfied long term prepaid data customer.

Been with them since 09 unfortunately. I for one, can’t wait for them to die.

 

[element1]

That logo makes it look like they’re going back in time…

 

[SubtleBeast]

I think that the latest rebranded logo is the worst of the four. I am still hoping that they can turn this company around as I am currently a reasonably satisfied long term prepaid data customer.

Not gonna happen.
They not even a mobile network anymore.

 

[oros]

Identity crisis..... . Should be interesting what they do afterwards......