Conversion Optimisation Specialist

[Travelstart]

Location: Travelstart Head Office based in Cape Town.

You will be required to oversee the testing and optimisation, focusing mostly on AB testing of content, function, design and UI, and on the personalisation of our customer-facing products.

The key deliverables in this role will be to:
• Implementation of tests from conception, build to live as well as reporting and analysis;
• Ensuring all tests are run to a high standard + all tests are rigorously tested before put live;
• Providing analysis and reports on testing on a monthly basis;
• Highlighting areas of improvement that can increase conversion and optimise the users’ experience;
• Undertaking ongoing analysis and optimisation of all content, promotions and campaigns.

Listed below are the minimum requirements with regards to skills, competencies and abilities needed for this role:
• Strong analytical skills;
• Experience with optimisation and testing tools;
• Experience with mobile platforms;
• Experience with e-commerce and/or experience in the Travel industry is preferable;
• Excellent planning, organisational, written and communication skills;
• Knowledge of HTML and CSS a plus.

We are looking for a Conversion Optimisation Specialist who will fit into the Travelstart family.*The successful candidate will demonstrate the following characteristics:
• Efficiency optimisation champion;
• Attention to detail;
• Creative and imaginative;
• Strategic thinker;
• Proactive;
• Able to work on their own or in a team;
• Able to work under pressure to meet strict deadlines;
• Able to adapt and pick up new techniques;
• Have good interpersonal and communication skills;
• Thorough and precise with their work;
• Able to multi-task;
• Passionate;
• Driven;
• Love for the travel industry;
• Willing to take the right risk;
• Ideas generator;
• Meet requirements but continually exceed expectations.

To apply for this awesome opportunity please send us your CV (maximum 3 pages), to hr@travelstart.com. Please include a copy of your academic certificate and transcript (marks). The reference for this opportunity is “Conversion Optimisation Specialist” please insert this into the subject line of your email application.

Any applicants not meeting the minimum requirements will not receive a response.

Please note that we reserve to right to amend, freeze the role or not hire. The final appointment will be at the discretion of Travelstart.

Good luck!