Eskom acting CEO Calib Cassim answers questions about logo tender

How is a rebrand even vaguely viable? The company image is in tatters in the eyes of everyone and it doesn't matter because we can't choose anything else anyway.

This should literally be the last item on their to-do list and it's a long, long list.
 
I mean Jesus, its monopoly SOEs, nobody cares about the branding. Slap something together and move on.

In the exceptionally unlikely event that one day these money black holes can actually scrape a few cents together, then they can look at branding, with money they have in the bank and not taxpayer funded debt.
 
dont take the makro ewaste queue guys. some of them are skurke
 
And there we go, transition complete. From power producer, to middleman with a monopoly. Just the way the government likes it. Do nothing and get payed.
 
Shouldn't all those people that are wasting our valuable resources while not addressing basic human rights and services be charged and jailed ?
 
Relax, R5m is the cost of one pair of Eskom kneepads. Pitance.
 
Well designed. Bravo!

I've seen earlier versions and I don't think those holes would have been acceptable to the public.
The black hole needs to be 5% or so white in order to comply with AA and BEE.
 
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