Fiat Chrysler and Peugeot Citroën Agree To Merge

The_Librarian

Another MyBB
Super Moderator
Joined
Nov 20, 2015
Messages
37,654
List of loser makes now under the PSA umbrella...
Nash
Hudson
DeSoto
Packard
Simca
Studebaker
Kaiser
Imperial
Rambler
Willys
Plymouth
AMC
Eagle

And current makes...
Chrysler
Fiat
Peugeot
Vauxhall
Jeep
Opel
Ram
Citroen
Dodge
Maserati
Alfa Romeo
Lancia
DS
Noooooo, not Plymouth.... Christine will be very unhappy to hear that!
 

FiestaST

Honorary Master
Joined
Aug 9, 2009
Messages
119,717
Fiat Chrysler to merge with Peugeot - here's what you need to know

Fiat Chrysler and Peugeot owner PSA plan to join forces in a 50-50 share merger that will create the world's fourth-largest car company, seeking scale to cope with costly new technologies and slowing global demand.

The companies said on Thursday that they aimed to reach a binding deal in the coming weeks to create a $50 billion (R750bn) group with listings in Paris, Milan and New York. PSA's Carlos Tavares would be CEO and Fiat Chrysler's (FCA) John Elkann chairman.

It was less than five months ago that FCA abandoned merger talks with PSA's French rival Renault, and the move comes as carmakers grapple with a downturn in their markets as well as hefty investments in electric and self-driving vehicles.

FCA would get access to PSA's more modern vehicle platforms, helping it to meet tough new emissions rules, while Europe-focused PSA would benefit from FCA's profitable US business featuring brands such as Ram and Jeep.

However, the deal could still face close regulatory scrutiny, while governments in Rome, Paris and unions are all likely to be wary about potential job losses from a combined workforce of around 400 000.

 

FiestaST

Honorary Master
Joined
Aug 9, 2009
Messages
119,717
Peugeot, Fiat tie-up creates world's 4th-largest car firm

And so, the rumours have turned out to be true: the world has a new car company. PSA and FCA have successfully negotiated a corporate merger and the result of the tie-up is the world’s 4th largest car company. In fact, the multinational is bigger than Hyundai Motor Company (and that includes Kia!).

Earlier this year, FCA (Fiat/Chrysler) was in advanced negotiations with Renault to form a merged automotive giant, but the latter’s Alliance partner, Nissan, effectively scuppered the deal. However, the Italo-American company remained on the lookout for a strategic partner.

FCA has a thriving bakkie business (Ram) and sales of high-margin muscle cars and SUVs (Chrysler, Dodge and Jeep) remain strong, but the company is struggling outside of North America. It has neither the volumes nor the market access to rival German, Japanese and Korean brands in the European small-vehicle market, where Fiat was once a major player.

Who'll benefit the most from this?

Architects of this merger have championed its ability to solve issues for PSA and FCA on opposite sides of the Atlantic by leveraging scale and production synergies. However, it remains to be seen how the firms will scale platforms and technology sharing arrangements to allow PSA products to enter America as well as give FCA a rejuvenated presence in Europe at the same time...

All the brands which are part of this new PSA/FCA merger are peripheral participants in the South African market. Jeep and Opel might have legacy, but their sales volumes are a trickle. Much the same can be said for Peugeot, although the French firm did recently overhaul its local operations.

 

FiestaST

Honorary Master
Joined
Aug 9, 2009
Messages
119,717
What Jalopnik Readers Want From The PSA-FCA Merger

Yesterday I asked the esteemed Jalopnik commentariat for suggestions of product plans that Fiat Chrysler and Groupe PSA could put together now that they’re bound for marriage. I was not disappointed.

It seems like the answers ended up in three basic categories and I’ve collected some examples of each to share.

The first group is definitely the most creative. It’s exciting to think about how two companies might share the bits and bobs they’ve developed independently over newly combined product lines. Some of you were [rightly] fixated on the prospect of a new SM now that Citroën and Maserati share a roof, but others had some even more unique ideas.

 

Colin62

Executive Member
Joined
Apr 23, 2008
Messages
8,270
List of loser makes now under the PSA umbrella...
Nash
Hudson
DeSoto
Packard
Simca
Studebaker
Kaiser
Imperial
Rambler
Willys
Plymouth
AMC
Eagle

And current makes...
Chrysler
Fiat
Peugeot
Vauxhall
Jeep
Opel
Ram
Citroen
Dodge
Maserati
Alfa Romeo
Lancia
DS
At this rate they’ll have the monopoly on all the really crappy cars in the world.
 

Jchan11hk

Senior Member
Joined
May 12, 2014
Messages
990
What Jalopnik Readers Want From The PSA-FCA Merger

Yesterday I asked the esteemed Jalopnik commentariat for suggestions of product plans that Fiat Chrysler and Groupe PSA could put together now that they’re bound for marriage. I was not disappointed.

It seems like the answers ended up in three basic categories and I’ve collected some examples of each to share.

The first group is definitely the most creative. It’s exciting to think about how two companies might share the bits and bobs they’ve developed independently over newly combined product lines. Some of you were [rightly] fixated on the prospect of a new SM now that Citroën and Maserati share a roof, but others had some even more unique ideas.

The Americans really like the Chrysler brand...

All I want is an affordable new Alfa Spider, that's all I need, probably at R700k level for the 2.0 and R1mil level for the V6.
 

The_Librarian

Another MyBB
Super Moderator
Joined
Nov 20, 2015
Messages
37,654
Wonder if the new Fiat+Peugeot hybrid will be able to leave the salesfloor? :unsure: :ROFL: :ROFL: :ROFL: :X3:
 

FiestaST

Honorary Master
Joined
Aug 9, 2009
Messages
119,717
Here's How To Remake Chrysler After The Fiat Chrysler-Peugeot-Citroën Merger

The news of the merger of Fiat-Chrysler (FCA) and Peugeot-Citroën (PSA) has gotten many of us here on the USS Jalopnuts pretty excited, not necessarily for rational reasons, but more because the idea of any French carmaker re-entering the U.S. market is interesting, and the possible mash-ups of cars from such a merger are always entertaining to think about. My first thought is that the biggest possible beneficiary of this merger could be the venerable old Chrysler brand, so I decided to take one of those green pills I found in the glovebox of an abandoned Valiant and do a little product planning daydreaming. Join me, won’t you?

I think Chrysler is the brand in the best position to benefit from the merger because, let’s face it, Chrysler is pretty much a zombie right now, a zombie that sells an excellent minivan and a handsome but aged full-sized sedan from two mergers ago.

That’s Chrysler’s lineup. That’s really twice as many cars as they actually offer, since they’re repeating one minivan three times, just in somewhat different versions.

So, Chrysler’s pretty stagnant, and as such is ready to get French kissed back into French life with a mouthful of French dressing and French fries and maybe a French horn.

Luckily, Chrysler has a rich history that’s ready to be exhumed and debased for modern relevance, and I think that out of PSA’s brands—Peugeot, Citroën, DS, Opel, and Vauxhall—there’s some pretty good fits in there to help make Chrysler relevant again.


Snip 1.png Snip 2.png Snip 3.png Snip 4.png Snip 5.png Snip 6.png
 

FiestaST

Honorary Master
Joined
Aug 9, 2009
Messages
119,717
Analysis: the numbers behind the FCA and PSA merger

As the car-making groups agree to tie the knot, we take a closer look at the merger's prospects

The agreed merger between Fiat Chrysler Automobiles and the PSA Group will create the world’s fourth-largest car company based on sales.

The two European firms last week announced their intention to create a new entity owned 50/50 between the two but led by PSA’s CEO, Carlos Tavares. PSA will also appoint six board members against five for FCA, in effect giving the French company control over the decision-making.

The combination of the two will create a 15-brand automotive behemoth that together sold 4.2 million vehicles in the first half of this year, behind the Volkswagen Group, Toyota and the Renault-Nissan-Mitsubishi Alliance but ahead of General Motors and Hyundai-Kia, figures from Jato Dynamics show.


psa_vs_fca_by_the_numbers.jpg
 

FiestaST

Honorary Master
Joined
Aug 9, 2009
Messages
119,717
PSA Group and FCA won’t kill off any brands under merger, says CEO

The head of the PSA Group says no brands are under threat as the French firm heads into a proposed merger with Fiat Chrysler Automobiles.

At the end of October 2019, the two companies officially announced plans to merge, which would effectively create the fourth-largest global OEM in sales terms.

As a reminder, the PSA Group runs the Peugeot, Citroën, DS, Opel and Vauxhall brands, while FCA’s portfolio includes Abarth, Alfa Romeo, Chrysler, Dodge, Fiat, Jeep, Lancia, Maserati and Ram, with Ferrari spun off from the group in 2016.

According to Automotive News Europe, PSA Group CEO Carlos Tavares – who is in line for the role of CEO of the new, larger company for an “initial term of five years” – told French television station BFM Business the proposed merger would not result in any brands being scrapped.

 

FiestaST

Honorary Master
Joined
Aug 9, 2009
Messages
119,717
No brands facing the axe so far in FCA-PSA merger

When Fiat Chrysler (FCA) and Peugeot owner PSA merge, it will become the world’s fourth-biggest car company, with an annual volume of 8.7 million vehicles split between 14 brands.

But with so many vehicle brands in its portfolio, there have been fears that the merged company might choose to discontinue some of the less popular nameplates, particularly in the Fiat Chrysler stable, but now PSA boss Carlos Tavares, who will also head the new company, has confirmed that there are no plans to pull the plug on any brands.

This was reported by Automotive News Europe, quoting an interview with BFM Business in which Tavaris praised the history of these brands and emphasised the need to properly manage them in order to cover the market effectively.

 

FiestaST

Honorary Master
Joined
Aug 9, 2009
Messages
119,717
Vibrant, dying, dead: All the brands in the FCA-PSA merger

As two of the world's most ancient car makers forge a revolutionary alliance, we explore all of the brands throughout history that have been, or still are, associated with them

 

FiestaST

Honorary Master
Joined
Aug 9, 2009
Messages
119,717
Fiat Chrysler thinks GM is trying to disrupt its merger with PSA

Fiat Chrysler (FCA) said on Thursday that talks with Peugeot owner PSA Group to create a $50 billion (R735bn) car-making group were going well, despite FCA being sued for "substantial damages" by General Motors late on Wednesday.

GM filed the lawsuit in the United States, alleging FCA had bribed United Auto Workers (UAW) union officials over many years to corrupt the bargaining process and gain advantages, costing GM billions of dollars.

"Talks are progressing smoothly," an FCA spokesman said on Thursday about discussions with PSA to create the world's fourth-biggest carmaker.

Asked whether the lawsuit might lead to a review of the two companies' valuations in the proposed merger deal, a source close to FCA replied: "No."

In a letter to employees, FCA Chief Executive Mike Manley said: "We are astonished by this filing, both its content and its timing. We can only assume it was intended to disrupt our proposed merger with PSA."

FCA will vigorously defend itself against this "meritless" lawsuit, the letter, which was seen by Reuters, said.

 

Jchan11hk

Senior Member
Joined
May 12, 2014
Messages
990

Chun_li

Well-Known Member
Joined
Nov 18, 2018
Messages
224
Fiat really messed up Alfa and Maserati, I don't even want to mention Lancia.
I'm sure the Chinese would be able to resurrect them like what Geely is doing for Volvo and Lotus
 

FiestaST

Honorary Master
Joined
Aug 9, 2009
Messages
119,717
Fiat Chrysler and PSA Peugeot to make merger announcement soon

Fiat Chrysler Automobiles and PSA Peugeot are planning to announce a binding memorandum of understanding that will merge the two carmakers, a person briefed on the announcement said on Monday.

A prepared statement on the agreement will be released early on Wednesday in Europe, according to the person who requested anonymity due to a lack of authorisation to speak before the announcement.

The two companies announced a merger in October that would create the world’s fourth-largest car company, worth $50 billion (R720bn) and producing 8.7 million cars a year - just behind Toyota, Volkswagen and the Renault-Nissan alliance.

While the deal has been touted as a 50-50 merger, French carmaker PSA is expected to have the upper hand, with its cost-cutting CEO Carlos Tavares in charge and PSA controlling the new company’s board.

Fiat Chrysler chairman John Elkann, whose family founded Italian carmaker Fiat in 1899, is expected to remain chairman of the merged company. The role of Fiat Chrysler CEO Mike Manley remains unclear.

Fiat Chrysler has long been looking for an industrial partner to shoulder investment costs as the industry faces a transition to electrified power trains and autonomous driving. A previous deal with French rival Renault last spring fell apart over French government concerns over the role of Renault's Japanese partner, Nissan.

 
Top