Ghoema drama: Afrikaans artists threaten to boycott music awards as MultiChoice takes a stand against Steve Hofmeyr

doubletrouble

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#1
Afrikaans music is once again making for controversial headlines.

This comes after several Afrikaans singers, including Bobby van Jaarsveld and Bok van Blerk, announced on social media that they will be boycotting the annual Ghoema Music Awards.

The Afrikaans music awards, which is set to take place on 17 April at Sun Arena, was asked on 25 March by sponsor MultiChoice to drop a song by singer Steve Hofmeyr from the nominee list.


Die Land (The Land), featuring Steve Hofmeyr, Bok van Blerk, Bobby van Jaarsveld, Jay, and Touch of Class, was nominated in the Best Music Video category.

MultiChoice in a letter to the Ghoemas said it would cut ties with the award show if it didn't remove the song due to Steve Hofmeyr's involvement.

Steve is known for his extremely provocative statements about race and often right-wing comments. Earlier this year the Afrikaans is Groot (AIG) concert found itself without all its main sponsors, including MTN, Toyota, and Media24, after it announced that Steve would be headlining the concert.

In the past both Pick 'n Pay and Land Rover also cut ties with AIG due to Steve's involvement after he in 2014 tweeted: "Sorry to offend but in my books Blacks were the architects of Apartheid. Go figure."

In February this year Steve tweeted a photo of himself with the old South African flag with the caption: "Good rains. Found a waterproof roof. Mooi ne." (Translation: Pretty, right?)

MULTICHOICE STATEMENT

Joe Heshu, MultiChoice Group Executive Corporate Affairs, in a statement to Channel24 said: "We are committed to the building of a non-racial society and strongly condemn any acts of discrimination. MultiChoice is proud of its support for Afrikaans, not only our investment in content for our DStv platforms, but also our sponsorships of festivals, events and the broader Afrikaans performing arts sector.

"Our commitment to Afrikaans and all local languages will not change. It has come to our attention that Steve Hofmeyr was nominated for a Ghoema Music Award in the category for Best Music video. We have requested that Steve Hofmeyr not form part of the event that we sponsor as his views are not aligned with our values. We welcome a society where freedom of speech is celebrated, however we take a stand against racism."

BOBBY AND BOK STATEMENT

Bobby van Jaarsveld on Twitter said: "Will not be attending the Ghoemas. If our music isn't welcome, then we surely aren't either. Getting tired of keeping quiet while they bully us."

Bok van Blerk tweeted: "I will definitely not be seen at the Ghoemas…" with a thumbs down emoji.
https://www.channel24.co.za/Music/N...-takes-a-stand-against-steve-hofmeyr-20190417
 

SlinkyMike

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#13
Strange though, Hofmeyr has not once been found guilty of hate speech, enticing violence, racism or any other type of charge or label.

So if all else fails, break him down as a person and his livelihood ... Farking Leftist terrorists!
He works in entertainment. Kind of have to ensure that you are liked if that's your job. If you choose active conflict with the trend of the culture then sorry for you. Leaving outdated views behind is progress not terrorism, shem.
 

SeRpEnT

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Feb 15, 2008
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#15
Came to ask what Steve did that was so horrendous - still don't know.
He is too far right for their liking and not politically correct as we are all supposed to be in the new SA. Almal moet mos deesdae gatkruip by die nuwe order...

He was never found guilty of racism and never charged. And they wont charge either as they have farkall to charge him with...it's not like politically incorrect or love for Afrikaans and Afrikaner values are illegal.........yet.
 

SeRpEnT

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Feb 15, 2008
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#20
He works in entertainment. Kind of have to ensure that you are liked if that's your job. If you choose active conflict with the trend of the culture then sorry for you. Leaving outdated views behind is progress not terrorism, shem.
ERm. Lots of entertainment (think rap, gangsta rap, R&B etc etc etc) comes with political messaging and so forth. Black power. Black Pride. Etc etc. Just imagine a white like Steve dare utter something like "Boer Pride"?! LOL.
 
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