- Jul 6, 2010
There is a fraud management solution in the works that all the networks are playing nicely together to implement at present and although I don’t have first hand exposure to it the details mentioned above I believe are some of the things being checked against.Depends on how it's implemented. One would make a ding in his bonus, the other would hardly even be noticed. This type of solution can be implemented at a low cost and easily developed.
But then again, you are right. It will not happen unless it's mandated from elewhere by somebody with teeth and willing to use those teeth. Let's be honest: They can't even manage a please don't market to me list despite the CPA.
So something like this might not actually be too far fetched or impossible as the ground work is already being done.