This is very much the sad truth, the desperate economic situation of some lead them to see unicorns and fairies. I also have a friend invested and as I was making the argument it is a scam, he was saying things like, " the fact it had a negative trading day on tuesday shows its a legit trading strategy. "Unfortunately with get rich quick schemes even our thread is likely to draw more new users than preventing new users from signing up. Desperation have a strange ability to blind people who might find this thread that they will only read "Make big money" and completely ignore the information in here warning them not to signup.
The only way to really prevent people from getting involved in this is to push this far enough that these criminals get shutdown and prosecuted. Just shutting them down is not enough, people need to end up in jail for this to have any positive outcome.
The fact it lost money that day is evidence of its success?!?!
There is a cult like aspect to the emotions that tie people up into these things.