MTN targets informal businesses with MoMo Pay system

[Jan]

MTN launches affordable instant payments service

MTN South Africa has announced the launch of MoMo Pay, a digital payments system for small informal businesses in the country.

MTN designed the product for ease, affordability, and scale. It enables merchants to accept instant payments via QR code, merchant ID, or payment request.

 

[dontcryforme]

MTN's MoMo was introduced 13 years ago and they seem to miss the mark constantly.

First it had a partnership with PnP when PnP was playing around with crypto while other retailers were pushing the tap to pay hard. PnP was giving every cashier training on MoMo, but the product lacked value add for the consumer.

Now they catch a wake up and want to bank informal trade, where so many others have already tried so hard. But MoMo is different: MTN targets the poorest of the poor with QR codes, because they must all have smart phones with cameras and money for data.

 

[Enzo Matrix]

MTN's MoMo was introduced 13 years ago and they seem to miss the mark constantly.

First it had a partnership with PnP when PnP was playing around with crypto while other retailers were pushing the tap to pay hard. PnP was giving every cashier training on MoMo, but the product lacked value add for the consumer.

Now they catch a wake up and want to bank informal trade, where so many others have already tried so hard. But MoMo is different: MTN targets the poorest of the poor with QR codes, because they must all have smart phones with cameras and money for data.

QR is just one way

You can momo on the app and ussd. Which how most lower income and traders use it