One publisher dominates South Africa’s online space

Johnatan56

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Joined
Aug 23, 2013
Messages
30,961
According to News24, it has signed up more than 20,000 subscribers in its first two months, which shows the popularity of the service.
PublisherBiggest PublicationsUnique BrowsersPage Views
24.comNews24
Business Insider
Network24
18,102,277297,640,024

Would guess 2/3 unique browsers per person visiting, so ~6-10m people have visited the site, and you managed to get 0.2% to sign up (took the 10m as there are people using only e.g. phone to view the site, etc.). So R1.5m subs rate, wonder how much the engagement rate declined, because page views is not the only measurement. People just opening the headlines page a couple of times, seeing nothing new in 3/4s don't really count for most advertisers.
 

MikeaMatrix

Expert Member
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Jul 7, 2020
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1,028
So when are they going to be investigated by the competition commission? ? Or does that only apply if ANC "entrepreneur" stands to gain :unsure:
 

LCBXX

Honorary Master
Joined
Apr 11, 2006
Messages
19,424
News24 aids in the spread of Government propaganda. The fact that is has nearly 6x the views compared to the site in 2nd place should be alarming in that context, unless they're able to manipulate the figures.
 

Johand

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Joined
Jan 21, 2005
Messages
2,184
I am a bit surprised about the low sign-up rate. I think paying for high quality news is a no-brainer. In general news24's quality has improved - not perfect yet but a lot better than 2 years ago where errors outnumbered facts 3:1 (especially fin24).

Subscription is good value for money especially with included magazines.
 

Hackson

Senior Member
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May 9, 2010
Messages
691
I pay for moneyweb and Daily maverick. The BA guys need to eat too guys. The tech community can't take all the money now.
 

Willie Trombone

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Jul 18, 2008
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I pay for moneyweb and Daily maverick. The BA guys need to eat too guys. The tech community can't take all the money now.
You mean I should pay the peddlers of fake news?
Those sponsored ads made to look like news is what I'm referring to.
 

access

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Mar 17, 2009
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13,703
does it have anything to do with browser default home page news feeds
 

Johnatan56

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Aug 23, 2013
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30,961
I am a bit surprised about the low sign-up rate. I think paying for high quality news is a no-brainer. In general news24's quality has improved - not perfect yet but a lot better than 2 years ago where errors outnumbered facts 3:1 (especially fin24).

Subscription is good value for money especially with included magazines.
It's still not high quality, and they post a lot of news that is misleading/wrong, e.g. Senekal.
 

genetic

Honorary Master
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Apr 26, 2008
Messages
37,598
Just because you're the biggest doesn't mean you're the best. News24 is trash.
 

Shadowchaser1

Senior Member
Joined
Nov 14, 2018
Messages
730
Mmmm...... News24 falls into the FAKE NEWS category as well. No wonder the low sign-up rate. News24 belongs to Naspers who has ties/huge shares and in Tencent/WeChat which is part of CCP. SA Gov has massive ties and and close to a 100 agreements with the CCP.
 

uchoose

Senior Member
Joined
May 19, 2009
Messages
714
I often click on a headline, so I guess that counts as traffic but don't read the article as have to subscribe. Really only 20 000 people read it then, not that impressive.
 

bwana

MyBroadband
Super Moderator
Joined
Feb 23, 2005
Messages
89,424
I often click on a headline, so I guess that counts as traffic but don't read the article as have to subscribe. Really only 20 000 people read it then, not that impressive.
You could save yourself the effort and not click on the one(s) that say "For Subscribers"

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