Sign up with Google
mylesillidge
Journalist
- Joined
- Jul 29, 2021
- Messages
- 1,780
- Reaction score
- 1,735
Online shopping boom in South African townships
E-commerce is booming in South Africa's informal settlements. However, this is not in the way many may expect, with entrepreneurs using WhatsApp and Facebook Lite to sell their products online.
This is according to informal economy expert and author GG Alcock, who explained that most low-end smartphones come pre-installed with apps like WhatsApp and Facebook Lite, which serve as the default social media apps among many township residents.
E-commerce is booming in South Africa's informal settlements. However, this is not in the way many may expect, with entrepreneurs using WhatsApp and Facebook Lite to sell their products online.
This is according to informal economy expert and author GG Alcock, who explained that most low-end smartphones come pre-installed with apps like WhatsApp and Facebook Lite, which serve as the default social media apps among many township residents.