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Payfast says 2023 Black Friday spending in SA more "strategic"
Online payment platform Payfast says South African shoppers were more strategic in their Black Friday purchases in 2023.
Payfast managing director Brendon Williamson explained experienced Black Friday enthusiasts approached the day with a meticulously crafted strategy, pre-selecting desired products and leveraging price reductions weeks before the retail event.
Online payment platform Payfast says South African shoppers were more strategic in their Black Friday purchases in 2023.
Payfast managing director Brendon Williamson explained experienced Black Friday enthusiasts approached the day with a meticulously crafted strategy, pre-selecting desired products and leveraging price reductions weeks before the retail event.