The ASA will come back as the Advertising Regulatory Board

Explain please? What recent rulings were toothless or incompetent?
Pretty much all of them. And when it comes to authority it's an industry run board, nobody has to abide by their rulings.
 
Well that's a very Arb name

:laugh: that was my first thought when I read the headline.

The move will be backed by founding members the IAB, MASA, and the ACA.

What gives, there are no definitions for these abbreviations. Presumably MASA is the M*********** Association of SA, no clue about the other two.
 
Pretty much all of them. And when it comes to authority it's an industry run board, nobody has to abide by their rulings.

So by that statement I pretty much claim that all of your posts are rubbish and incompetent too.
 
You can put lipstick on a pig, but it's still a pig...
 
Pink Lipstick

If you read some of the rulings, that is pretty much spot on - if you are a member you may get a slap on the wrist.
Most of the members admit guilt : Oops won't do it again
Non-members: Can't touch this
 
Has the ARB started again ? Time to expose an MTN ad that is total nonsense !!
 

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Waste of time & money just like the sahrc, it's become a political vessel.
 
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