The SABC's plan to launch its own streaming service is crucial to its survival

Jamie McKane

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The SABC's plan to launch its own streaming service is crucial to its survival

The SABC's plan to launch its own streaming service will not only be beneficial to the public broadcaster, but it is crucial to its future survival.

This is according to TV broadcasting journalist Thinus Ferreira, who recently spoke to MyBroadband regarding the state broadcaster's plan to create an over-the-top (OTT) media streaming platform for its content.
 

Turdnugget

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It won't ever have the content to be able to compete. This is just a desperate attempt to justify a "TV" license on cellphones. IMO the SABC does provide a valuable service and we do still need it, but we should collapse it into core broadcasts. We only need it for news, national events, and radio. We can get that MNet open time loading screen for the rest.
 

eg2505

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wait until they make SABC streaming service the only "legal" streaming provider,
we all know its coming.
 

bwana

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The only way I see SABC streaming could be even remotely successful is if the mobile network operators zero rated the data and I don't see that happening unless they're forced to.
 

Paul_S

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The only way I see SABC streaming could be even remotely successful is if the mobile network operators zero rated the data and I don't see that happening unless they're forced to.

Yip, with their current content their target audience is certainly not going to be those with FTTH currently using DSTV, Netflix, Amazon Prime, Youtube, etc.
 

j4ck455

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In recent years, the SABC has mainly relied on YouTube, its own website, and social media to publish its content online.
YouTube recently changed the way it shows adverts during videos, where content owners have less control over the injection of adverts during video playback, however that should mean the SABC is getting revenue from those injected adverts.

Unless the SABC's videos are mostly not worth watching, in which case the SABC's plans to stream crap will not save the SABC.
 

Neoprod

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The only way I see SABC streaming could be even remotely successful is if the mobile network operators zero rated the data and I don't see that happening unless they're forced to.

That would be anti-competitive, chief. Don't see that flying if Netflix etc. challenge it legally.
 

Herr der Verboten

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The SABC's plan to launch its own streaming service is crucial to its survival

The SABC's plan to launch its own streaming service will not only be beneficial to the public broadcaster, but it is crucial to its future survival.

This is according to TV broadcasting journalist Thinus Ferreira, who recently spoke to MyBroadband regarding the state broadcaster's plan to create an over-the-top (OTT) media streaming platform for its content.
Do they have the sabc licenses for that?
 

system32

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The SABC’s plan to launch its own streaming service will not only be beneficial to the public broadcaster, but it is crucial to its future survival.
I think it's more crucial is to implement Conditional Access to make sure your viewers pay.

In recent years, the SABC has mainly relied on YouTube, its own website, and social media to publish its content online.
Ummm, "own website"... so the SABC is streaming - stop the RFI.
Netflix, Youtube, bbc, Showmax, dstv (now), etc all stream perfectly in a browser from their websites
"www.youtube.com"
"www.netflix.com"
"now.dstv.com"
etc
I prefer the web interface to an app.

“In Hollywood, every single commercial broadcaster and the remaining legacy studio groups have and are dramatically pivoting and reorganising all of their resources, company structures, budgets to make streaming, their streaming services and digital their main focus – even over their legacy pay-TV channels,” Ferreira said.
Legacy studio groups are pivoting because of a small social distancing problem called Covid-19.

Ferreira cautioned this should be a dire warning for the SABC, Etv and anyone in broadcasting in South Africa, that a streaming service, on-demand service, and digital service is what the future is and will be.
Small problem, to stream to the masses you need uncapped internet. South Africa does not have cheap widespread uncapped internet.
If you want to reach the masses you will need to broadcast.
Conditional Access will ensure those that watch, pay.

“It’s absolutely crucial for the SABC to move from being a public broadcaster to literally being in the pocket and in the hand of the average South African and everyone who has a smartphone AND UNCAPPED DATA,” Ferreira said.
FTFY

“The SABC has a unique role to play which is to be the people’s information, education and entertainment hub, though the most important remains and will always be as the people’s public ANC mouthpiece,” Dikgale noted.
FTFY Again

Dikgale said that the SABC had the disadvantage of being behind well-established competition in the form of both local and international streaming services.
Wake up, it's not like streaming suddenly happened and is the latest craze.

Ferreira highlighted that one of the biggest challenges with rolling out the streaming service will be the big costs associated with a major overhaul.

It will be expensive. Organisation-wise, the SABC has a lot of duplication and it’s not geared towards digital or digital-first – it’s anchored in legacy broadcasting systems,” Ferreira said.
I call this BS and an excuse to ask for more money.
The whole benefit of streaming is that it's cheap and simple.

Staff are not digitally trained. The entire SABC engine will have to almost be remodelled while the car is moving and it’s extremely difficult,” he added.
All content produced in the last few years is digital.

SABC problem is that they don't have Conditional Access and can't monetise their content.

According to Ferreira, however, the planned streaming service will likely function in a similar manner as BBC’s own iPlayer platform – which requires a user to put in a valid TV licence number and register to get full access.
So you acknowledge the requirement for Conditional Access.

He said that many UK citizens gladly pay their TV licence because it provides good value.

They get quality content, they get back catalogue content on-demand, they can access it immediately and watch BBC content through their phones wherever they are,” Ferreira said.
Quality Content is the key here.
People don't want to be forced to pay an SABC TV License for low quality content.
Netflix, DSTV, Showmax, BBC, HBO Max, Dysney+, etc have quality content.

The old model of SABC TV License honor system is dead - implement Conditional Access if you want to survive.
 

username and 23 others

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SABC plan to take on Netflix with its own streaming service is a brilliant excuse for the SOE receiving tax payer money to fleece for tenders, bailouts, misappropriation of funds and heated exchanges​

 

konfab

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giphy.gif
 

Ashez7

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People in some areas can't afford a tv license every year so how are they going to afford data to watch the poor content that the SABC want them to stream.

Unless this service does not consume any data and acts like an existing tv?
 

Little Mac

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SABC is a free to air operator. Why would they want to play in Netflix' territory? Who is their audience? Mxm.

That said, by all means become a subscription service, that way we don't have to pay these TV licenses. Problem solved.
 

Shadowchaser1

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Many UK citizens gladly pay their TV licence because it provides good value. There is quite a revolt against TV licenses in the UK. You check it out anywhere on the internet, YT etc. Really, the SABC want to take on Netflix etc. WHAHAHA. You can't make up this ****. Jeez.
 

Neoprod

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I supposed anticompetitive behaviour is unheard of in the broadcasting space here in SA

Lol, fair enough, Mr Snarkypants.

I'll just say, Vodacom, MTN, Cell-C, Multichoice, Netflix, Amazon, Youtube etc. would all have to roll-over and play dead for something like that to come to pass. Telkom may have to eat it but really even they should put up a fuss.
 
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