Was waiting for this to happen... their pricing structure and plans were a disaster.
I would have gladly bought a 3gb a month product for a reasonable price, since their wifi is available in so many places. But sadly they had no offering in that range, or in any other ranges to be honest. The kind of plans and bundles they were offering were simply ridiculous and out of touch with reality. It's no wonder they had no income, since they never offered anything usable. They should have fired their sales product team a long time ago.
Good riddance. Wifi providers have always had an unrealistic expectation. We could have had the market cornered on Wifi but as it is there's no reason to use such a limited service with no cost saving when mobile data is everywhere.