FiestaST
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Volvo on its 180 km/h speed limit: we’re not playing ‘Big Brother’
Volvo Cars says its decision to introduce a 180 km/h speed limit on all of its new vehicles does not represent a “Big Brother approach”.
In May 2020, the Swedish firm announced that all of its new models would be limited to 180 km/h, while acknowledging this could mean “losing potential customers”.
Malin Ekholm, head of the Volvo Cars Safety Centre, told Autocar 180 km/h “is still fast, so is it going to be the end of speeding? No, it’s not.”
“It’s a limitation, and there really is no reason to go faster,” she added.
“Everyone talks about speeding, but we wanted to do something to show we’re serious. That will initiate an in-depth dialogue on the subject.”
Ekholm explained Volvo wasn’t attempting to define a “safe speed” for motorists.
www.carmag.co.za
Volvo Cars says its decision to introduce a 180 km/h speed limit on all of its new vehicles does not represent a “Big Brother approach”.
In May 2020, the Swedish firm announced that all of its new models would be limited to 180 km/h, while acknowledging this could mean “losing potential customers”.
Malin Ekholm, head of the Volvo Cars Safety Centre, told Autocar 180 km/h “is still fast, so is it going to be the end of speeding? No, it’s not.”
“It’s a limitation, and there really is no reason to go faster,” she added.
“Everyone talks about speeding, but we wanted to do something to show we’re serious. That will initiate an in-depth dialogue on the subject.”
Ekholm explained Volvo wasn’t attempting to define a “safe speed” for motorists.
Volvo on its 180 km/h speed limit: we're not playing 'Big Brother'...
Volvo Cars says its decision to introduce a 180 km/h speed limit on all of its new vehicles does not represent a "Big Brother approach". In May 2020, the Swedish firm announced that all of its new models would be limited of 180 km/h, while acknowledging this could mean “losing potential customers”.