Technology16.05.2006

Cell C gets new CEO

Talaat Laham remains chairman of Cell C in a non-executive capacity. He will continue to be the company’s foremost ambassador, focused on strategic issues now that his role of non-executive chairman has been separated from that of the CEO, in line with corporate governance best practice,

“I believe that as Cell C’s non-executive chairman I will be able to guide and advise the company as it moves into its next phase of development. It will also give me more time to be with my family,” says Laham.

In the six years under Laham’s executive leadership, Cell C has grown from being the bidder for the third mobile licence to a significant player with close to three million active subscribers, and a market share of 10% in SA’s mobile telecommunications market as of December 31, 2005.

The company, now over 2 000 employees strong, recently posted its first positive annual Ebitda results of R442m on 2005 revenues of R5,5bn.

Based on this solid foundation, the Board of Cell C believes that a leader of Hedberg’s depth and breadth of experience will be well positioned to further grow Cell C’s market share and operating profit.

“SA is one of the most promising and growing emerging market economies and a leader in the introduction of cellular services. I am delighted to join Cell C,” says Hedberg.

"Our mandate will be to drive market share while improving operational efficiency across all levels of the business,” he adds.

As the CEO and chairman of Deutsche Telekom, USA, Hedberg directed the financial and operational performance of the business, including the governance of US subsidiaries T-Mobile and T-Systems, while overseeing a number of public policy issues in Washington, DC.

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