Say goodbye to Woolworths’ WRewards and MySchool cards
Woolworths is notifying customers through in-store signage that their WRewards and MySchool cards will stop working on 30 June, a change which will impact Discovery Vitality members.
South Africa’s upmarket retailer is replacing its entrenched rewards programme with a new one called MyDifference, which launched in June 2025.
This marks the end of Woolworths’ original rewards programme, which began as the MySchool programme in 1997.
When existing WRewards and MySchool cards stop working at the end of the month, Vitality will also no longer receive the data needed to reward customers.
Woolworths’ MySchool and WReward loyalty cards worked in tandem, allocating a percentage of customers’ spending to their chosen causes and granting access to specials.
With the MyDifference programme, these benefits remain, but customers also get access to instant discounts, similar to loyalty schemes like Pick n Pay’s SmartShopper and Checkers’s Xtra Savings.
MyDifference will also work through a physical and virtual rewards card, allowing customers to sign up via an app.
Physical cards can still be obtained in-store, while the virtual card is accessed through the Woolworths app.
However, Woolworths emphasised that to access all MyDifference benefits, customers must download the app and register for the programme.
Members who just use the physical card, without linking it to the app, will only receive instant savings on selected items when shopping in-store or online.
They will not receive personalised or exclusive app-only rewards or other benefits associated with the MyDifference programme.
For Discovery clients, Woolworths said once customers have signed up for the app, they will see that they are linked and will continue earning HealthyFood Vitality rewards.
The card can be scanned at any Woolworths, Country Road, Trenery, Witchery, selected WCafés, NOW NOW, or other partner stores in South Africa.
MyDifference rewards levels explained
MyDifference reward levels are determined by how much a member spends at Woolworths and its various store brands.
It is calculated based solely on swiping or scanning a linked MyDifference card when shopping. The levels carry thresholds of R0, R12,000 and R36,000 a year.
Woolworths noted that the annual spend is calculated from the first to the last day of each calendar year and is based on swiping or scanning the MyDifference card.
Upgrades to higher reward levels happen automatically once a customer hits the required spend. Downgrades only occur once a year. The reward levels are as follows:
- Loyal — <R12,000 per year
- Ambassador — R12,000–R35,999 per year
- VIP — >R36,000 per year
Customers can give back to their linked causes every time they use their MyDifference card, at no cost to them. The benefits of each tier are summarised in the table below.
| Loyal | Ambassador | VIP |
|---|---|---|
| Instant savings | Access to all Loyal benefits | Access to all Loyal and Ambassador benefits |
| Access to promos | No change | Early access to online promos |
| Earn at least 4 vouchers per year | Earn at least 16 vouchers per year | Earn at least 24 vouchers per year |
| Unlock select Play & Win games | Unlock all Play & Win games | Access to Play & Win bonus games |
| — | Access to shopping goals to earn more rewards | Request extra goals once you have achieved your allocated goals |
| — | — | Exclusive invitations to events and more |
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