Xbox360 generates most online buzz
Nielsen Online, a service of the Nielsen Company, reported yesterday that Microsoft’s Xbox 360 garnered the largest share of online buzz among the top game consoles between November 1st and December 9th.
The Xbox360 was mentioned in 41.6% of messages posted to blogs. Wii and PlayStation3 ranked No. 2 and 3 with 29.8 and 28.6 percent of game console messages, respectively.
Game Console and percent of Buzz
Xbox 360 – 41.6%
Wii – 29.8%
PS3 – 28.6%
Source: Nielsen Online, BuzzMetrics
*Based on messages posted to all blogs between November 1 and December 9, 2008. Percentages are based on total number of messages mentioning at least one of the three consoles.
Other gift related buzz
Among selected gift ideas, TV-related terms dominated buzz, with 52.5 percent of gift-related messages, followed by DVDs, with a 24.4 percent share and toys with 11.3 percent.
TV – 52.5%
DVD – 24.4%
Toys – 11.3%
Laptop – 8.4%
GPS – 3.4%
Source: Nielsen Online, BuzzMetrics
*Based on messages posted to all blogs between November 1 and December 9, 2008. Percentages are based on total number of messages mentioning at least one of the above gifts.
Loading ...