Cracks in a track attack

In one corner is the Core Group, the sole local distributor for TomTom tracking devices. Core is the upstart challenging Avnic Holdings, the sole African supplier of the rival Garmin system .

Last week, Core CEO RJ van Spaandonk boldly predicted that TomTom would dominate the local market by the end of the year.

But that’s exactly the same claim he made last year and absolutely failed to achieve, says Avnic CEO Richard Fearon. In fact, Fearon says, he is sorely tempted to send Van Spaandonk a nicely wrapped little present, along with the message “Looking for your market share? Here’s a Garmin to help you find it.”

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