Vodacom going red?
Telkom recently announced that it would dispose of its stake in Vodacom with Vodafone buying 15%, giving the UK-based cellular giant a majority stake in Vodacom. This has raised questions about Vodacom’s branding and whether the company would replace its current name and brand with the Vodafone brand.
Government has insisted that the Vodacom brand would remain visible throughout Africa, which means that a name change to Vodafone is highly unlikely.
Rumours have, however, started spreading, suggesting that Vodacom will replace its current green and blue branding with red and white – similar to Vodafone’s colours. This was confirmed by a source close to the rebranding of Vodacom.
It is speculated that the new logo will basically be the same as the current Vodacom logo, but in red and white.
Vodacom, however, said that no decision had been taken at this stage and the company could not provide any details about the rebranding process.
Red Vodacom logo – give your views