Intelsat S.A. announced in a press release on Wednesday, 9 April 2014, that African direct-to-home (DTH) operator MultiChoice, is using Intelsat capacity to expand the reach of its digital terrestrial television (DTT) offering in Sub-Saharan Africa.
Under the agreement, MultiChoice will expand its C-band capacity on Intelsat 904 at 60º East to distribute content to its terrestrial towers for DTT services, Intelsat said.
According to Intelsat, its 904 satellite lets MultiChoice further expand its DTT GOtv product offering to countries in Sub-Saharan Africa where it is already present, including Nigeria, Ghana, Uganda, Kenya, Rwanda, Zambia, Namibia, and Malawi, and to target new countries.
“Intelsat is our primary partner for media satellite solutions in Africa, serving as our platform of choice for our Southern African direct-to-home (DTH) services and our DTT offerings. With Intelsat, we are able to broaden our reach in Sub-Saharan Africa and deliver more affordable and differentiated programming to the region,” said Nico Meyer, CEO MultiChoice Africa.
“Intelsat has a strong track record of supporting DTT and DTH deployments throughout Africa,” said Grant Marais, Intelsat’s Regional Vice President for Africa Sales.
“Intelsat 904 C-band provides MultiChoice with unparalleled reception quality, reliability and reach, enabling them to expand their DTT service offerings in Sub-Saharan Africa,” Grant said. “As DTT signals allow for more efficient use of spectrum, MultiChoice will be able to provide existing and new customers with more differentiated content at very competitive prices.”