Netflix has released its financial results for Q4 2016, which show that the company grew its subscriber base by 19 million in 2016. This is compared to 17.4 million in 2015, said Netflix.
“This quarter marks the 10-year anniversary of our launch of streaming. The next decade will be even more amazing and tumultuous as Internet TV supplants linear TV,” said Netflix.
Netflix said it aims to continue its strong growth in 2017 and will launch many new shows and seasons of existing shows to bring in new subscribers.
The company is set to launch multiple new seasons of popular shows – such as Orange is the New Black, Master of None, and Sense8 – in 2017, which it predicts will have a good impact on subscriber growth.
New original series will also be launched in the coming year.
There are 42 original show launches scheduled for the first quarter of 2017, with more shows to be launched before the first half of 2017 is over, said Netflix.
Netflix said it is “learning rapidly how best to match content with audience tastes around the world”.
“It is clear to us that high-quality content travels well across borders,” it said.
“Our global originals like Marvel’s Luke Cage, The Crown, and season 3 of Black Mirror continue to generate excitement and excellent viewing all across the world.”
The company plans to continue its investment in original and local programming – with a focus on “local content that travels pan-regionally or across multiple territories”.
This includes Japanese anime and Turkish dramas.
Netflix also recently announced a long-term deal with Red Chillies Entertainment – the film production company of Bollywood star Shah Rukh Khan.
“Netflix is now the exclusive global home for Khan’s new films and members will enjoy exclusive SVOD access to dozens of popular Red Chillies films.”
According to Netflix, five of the top 10 most-searched TV shows of 2016 globally were Netflix originals.
“We are incredibly excited about all the projects we have underway for our global members, no matter their age, taste, or cultural background. In 2017, we plan to invest over $6 billion on content.”