At an event on Tuesday evening, Cell C CEO Lars Reichelt officially unveiled the company’s new Red Bull offerings, which include access to the Red Bull Mobile portal with the following features:
- Red Bull TV – with all the latest extreme sports and Red Bull sponsored sports, events and more
- Free Red Bull downloads – music, photos, wallpapers, games and videos
- News and updates on Red Bull athletes and teams
- Local news, weather and sport
Red Bull Mobile customers are also to receive invites and first right to tickets for Red Bull events such as Red Bull Racing at the Top Gear Live Festival in March, as well as your personal monthly copy of The Red Bulletin.
The Red Bull Mobile smartphones will already have a number of applications pre-loaded, including Red Bull Music Academy Radio and Red Bull X-Fighters.
There are two postpaid contracts to choose from. Each package offers a choice of two phones.
The RBM 100 package costs R149 per month (on a 24-month contract). Users choose either a branded Huawei Android smartphone – the RBM C or the Nokia 5230 – 100 anytime minutes p/m, 50 messages (SMS or MMS) p/m, 250MB of data p/m
The RBM 200 package is priced at R249 per month (on a 24-month contract). This offering gives users the choice of the RBM HD branded Huawei or the Motorola MB525 Android smartphones, 200 anytime minutes p/m, 100 messages (SMSs and MMSs) p/m, 500 MB of data p/m, and a two-year subscription to The Red Bulletin magazine.
|PRODUCT NAME||RBM 100||RBM 200|
|Phone||RBM C or Nokia 5230||RBM HD or Motorola MB525|
|SIM and once-off connection fee||R114||R114|
|Contract length||24 months||24 months|
|Monthly subscription fee||R149||R249|
|Included minutes (anytime, any network)||100||200|
Red Bull Mobile packages << Comments and views