Telkom Mobile data expiry complaint
Telkom Mobile’s claim that it offers a SIM-only pre-paid data starter pack where the data does not expire after 30 days has been challenged in a complaint to the Advertising Standards Authority of South Africa (ASA).
Telkom Mobile’s pre-paid starter pack advertisement stated that “Rethink value. Rethink pre-paid data that doesn’t expire after 30 days”.
This claim did not go down well with one consumer, who lodged a complaint with the ASA saying that the Telkom Mobile ad is misleading.
According to the complainant Telkom’s Mobile’s pre-paid data remaining at the end of the month actually expires. This is in direct contradiction to the advertising, the complainant said.
“When querying why his remaining 66MB data was not carried over and added to the next month’s 200MB data, Telkom Mobile became evasive and refused to offer any further assistance,” he said.
Telkom Mobile responded, saying that the advertisement in question was no longer being used. The company added that it would not use it again in its current format.
The ASA has a long standing principle where it accepts an undertaking to stop using the advertisement without considering the merits of the matter.
Telkom Mobile’s undertaking was accepted on condition that the advertisement in question is not used again in future in its current format.
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