Samsung is working on a smart speaker which will compete against the Google Home and Amazon Alexa, according to The Wall Street Journal.
The voice-activated speaker is currently being developed by Samsung and will be powered by the company’s Bixby digital assistant.
Smart speakers allow users to control connected smart devices and interact with online platforms using voice commands.
Bixby is currently available in South Korea, but the launch of the English version has been delayed.
This follows Apple’s recent unveiling of its HomePod smart speaker.