Ster Kinekor Entertainment, distributor of Sony Entertainment products in SA, has said that the price of the PlayStation 4 console will be going up.
The company issued the following statement:
“As a result of the continued weakening of the Rand against major currencies we have had no alternative but to increase the price of the recently launched PS4 console. We have made every effort to minimise the impact of the Rand devaluation and will continue in our efforts to make the PS4 and other formats as affordable as possible.”
We are awaiting confirmation on a new recommended retail price.
New PS4 prices at retail
The launch price of the PS4 in SA was pegged at R6,299. Retailers have begun updating their pricing on the PS4.
- CNA: R6,599.90
- Takealot: R6,799.
- AWX: Early estimation R6,799.
- AWX notes that the supplier (SKE) is still finalising a new RRP).
- R6,799 standalone
- 7,299 bundle
- Kalahari noted that they are awaiting for a new stock shipment to arrive and prices are 100% finalised due to the volatile rand exchange rate.