South Africa’s favourite business laptops

Analytico’s 2025 Business Technology Survey revealed that among South African decision-makers, Dell, Lenovo, HP, and Apple remain the most trusted laptop brands for business use.

The survey highlights these brands’ enduring dominance in the competitive IT landscape, underscoring the crucial role laptops play in the modern corporate world.

This year’s survey involved 1,348 respondents, all of whom hold key decision-making roles within their organizations.

These individuals are responsible for selecting ICT products and services, making their insights particularly valuable in understanding market preferences.

Laptops hold a unique position in the corporate IT ecosystem, offering features that make them indispensable for business operations.

While mobile devices like smartphones and tablets have become popular for quick communication and on-the-go access, laptops provide a level of performance, functionality, and adaptability unmatched by other devices.

One of the key advantages of laptops is their ability to handle resource-intensive tasks.

From running complex data analysis software to creating high-quality presentations or editing videos, laptops are equipped with the processing power and memory necessary for demanding business applications.

Their compatibility with professional-grade software ensures that employees can execute specialized tasks efficiently without compromise.

Collaboration is another area where laptops excel.

With built-in cameras, advanced audio capabilities, and robust internet connectivity, laptops are ideal for virtual meetings, webinars, and remote teamwork.

They also facilitate seamless integration with cloud-based platforms, enabling real-time document sharing and collaborative editing—crucial for modern hybrid work environments.

Laptops also include features like full-sized keyboards and adjustable screens that reduce fatigue during extended use, making them ideal for long hours of work.

They are also highly customizable, allowing businesses to choose models tailored to their specific needs.

Whether prioritizing battery life, portability, or advanced security features, organizations can select devices that align with their operational priorities.

Laptops remain the cornerstone of business IT infrastructure, combining performance, flexibility, and security to empower organizations to operate efficiently in an increasingly digital world.

Most Trusted Business Laptop Brands in South Africa

The survey results show that Dell remains the leader in business trust, securing 32% of the vote.

Lenovo came in second, with more than 17%, while HP and Apple follow closely at 16% of the votes.

The chart below illustrates South Africa’s most trusted business laptop brands.