AMD opens its doors in SA
The opening of the office is a result of AMD’s growth in the local market. According to BMI-T’s Quarterly Tracker Report for Q4 2006, AMD grew twice as fast as the local market in 2006, showing 61,3% year-on-year unit growth, while the rest of the market showed 28,4% growth.
“The local market is showing fast growth that is expected to continue,” says Gautam Srivastava, AMD’s vice-president, sales and marketing; MD, Middle East, Africa (MEA) and Pakistan. “To address this growth, it is important to build a sustainable infrastructure in SA with a team that can work directly with our customers.”
Srivastava notes that the new office will allow AMD to increase customer choice in the region, strengthen its distribution channels, and focus on establishing long-term relationships with partners and key customers, particularly government and large enterprises.
The local operation will be headed by country manager, Imi Mosaheb.
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