MyBroadband is the most powerful business-to-business (B2B) platform in South Africa, with over 3 million readers per month.
What makes MyBroadband’s readership unique is its strong reach into the IT business market, which includes CEOs, CIOs, CTOs, directors, and business owners.
The latest IAB SA and Narratiive report shows the majority of MyBroadband’s readers are C-level executives, managers, and business owners.
These readers are IT and business decision makers who advise their companies on which ICT products and services to buy.
In May 2020 MyBroadband’s readership included:
- CEOs and Directors – 46,460
- Senior Management – 365,302
- Middle Management – 683,701
- Business Owners – 350,452
In short, there is no better platform for South African IT and telecoms companies to reach business decision makers.
MyBroadband readership overview
The image below provides an overview of MyBroadband’s readership.
This article was published in partnership with MyBroadband.