Presented by MyBroadband

The meteoric rise of What’s Next

What’s Next with Aki Anastasiou is South Africa’s leading online technology talk show and has seen massive growth since it launched in 2020.

The show has achieved over 3 million views and featured South Africa’s top ICT executives and business leaders as interview guests.

These include:

  • Vodacom CEO Shameel Joosub
  • Bank Zero Co-Founder Michael Jordaan
  • Discovery Bank CEO Hylton Kallner
  • Openserve Chief Commercial Officer Phila Dube
  • Supersonic Managing Director Megan Nicholas
  • LexisNexis South Africa CEO Videsha Proothveerajh

As leaders in their respective fields, these guests have shared their valuable industry insights on the show.

Growth of What’s Next

Thanks to the high calibre of the guests and the engaging interview style of Anastasiou, What’s Next continues to grow each year.

This is reflected in the show’s Spotify Wrapped summary for 2022.

The data shows that What’s Next was in the top 30% of the most followed podcasts worldwide in 2022 and was watched by viewers in 19 countries.

The Wrapped summary further revealed that What’s Next achieved impressive year-on-year growth in the following areas:

  • 208% increase in hours listened.
  • 204% increase in podcast streams.
  • 162% increase in listeners.
  • 97% increase in followers.

Get featured on What’s Next

There are two ways for your business to take advantage of What’s Next’s impressive success.

Interview packages give your executive their own episode on What’s Next, which they can use to promote your products and services, or to provide thought leadership.

Their interview will be published on the What’s Next website, MyBroadband, YouTube, Facebook, and Spotify.

Sponsorship packages allow your brand to sponsor an entire season of What’s Next.

Your branding will be present in all creative elements for the season you sponsor – providing outstanding exposure on both MyBroadband and the What’s Next website.

To learn more about participating in What’s Next, contact the MyBroadband marketing team.

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The meteoric rise of What’s Next