Fintech Startups, WigWag and Happy Pay, Partner to Give Ecommerce Stores a Better Way to Get Paid
Two pioneering South African fintech startups, WigWag and Happy Pay, are excited to announce their new partnership aimed at combining their strengths.
These startups are set to deliver a more valuable, flexible, and innovative payment experience for both merchants and customers in the growing online retail space.
This partnership marks a significant milestone in the South African fintech landscape, as both WigWag and Happy Pay continue to challenge larger incumbents with technology that focuses on doing the basics right—ensuring merchants benefit from smoother transactions and customers enjoy greater shopping flexibility.
A Partnership to Drive Value in E-Commerce: Introducing Buy Now, Pay Later (BNPL) That Suits the Customer’s Paycheck
With the launch set for October 8th, 2024, WigWag and Happy Pay are introducing a Buy Now, Pay Later (BNPL) payment option that allows customers to split their payments over two months into two interest-free instalments, with no deposits required, at an affordable rate to the merchant.
This BNPL option will be available to all merchants using WigWag’s platform, empowering them to offer their customers more convenient and flexible payment options at checkout.
Through this partnership, e-commerce merchants will enjoy:
- Automatic access to Happy Pay through the WigWag platform.
- Seamless integration of BNPL at checkout, increasing customer satisfaction and conversion rates.
- Guaranteed weekly payments, ensuring merchants can start fulfilling orders immediately after checkout.
- A simple and user-friendly dashboard, showing all payment types—including Happy Pay transactions—in one place.
“By partnering with Happy Pay, we’re giving our merchants a powerful new tool to boost customer satisfaction and increase their average basket size,” said Dani Laity, General Manager of WigWag.
“This collaboration is all about bringing more value to the e-commerce world through flexibility, transparency, and technology-driven innovation.”
Looking Ahead: A Bright Future for Fintech in South Africa
This follows a list of SA firsts for WigWag this year: They launched the first Whatsapp bot for payments management as well as being the first to offer Webflow and Squarespace payments locally.
This as well as the partnership between two South African fintech innovators is a testament to the growing strength of local startups in the global fintech space.
WigWag and Happy Pay are redefining the checkout experience, focusing on delivering value through innovation and efficiency.
For more information about the partnership or to see how WigWag and Happy Pay can help your business, visit wigwag.me and happypay.co.za.