Sponsored articles on MyBroadband – A winning marketing tool
Sponsored articles on MyBroadband are a vital tool for businesses that want to build trust in their brand and products.
This is because sponsored articles are the most trusted form of digital marketing in South Africa, according to the 2024 Digital Marketing Report.
As a result, sponsored articles are an essential part of any successful South African business’s marketing arsenal.
MyBroadband knows this, which is why it offers sponsored article campaigns with social media promotions to help businesses target a specific audience.
Sponsored articles on MyBroadband are also boosted on social media and can be included in the MyBroadband Daily Tech Newsletter.
This ensures your content reaches MyBroadband’s influential audience.
MyBroadband readership
MyBroadband reaches a large audience of 4.7 million South Africans every month.
These readers are influential in the country, as the majority of them are CEOs, CTOs, CIOs, Directors, Business Owners, IT Managers, and Technology Professionals.
The breakdown is as follows:
- 591,000 CEOs, CTOs, CIOs, CFOs, and Directors
- 1.1 million managers
- 441,000 business owners
- 1.7 million IT professionals
- 508,000 consultants
This means that MyBroadband’s readers are the purchasing decision-makers in their businesses – and therefore the perfect target for your brand.
For more information about MyBroadband’s content marketing campaigns, contact MyBroadband’s marketing team.
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