Uber Puppy: the on-demand puppy cuddle service

Uber has announced four new services as part of its NFL Super Bowl promotions drive.

One of the services is called Puppy Bowl, in which Uber has partnered with Animal Planet and various animal-focused organisations to bring groups of puppies to users’ doors.

“Not into football? That’s cool. Paws whatever you’re doing, because Animal Planet’s Puppy Bowl is coming straight to you,” said Uber.

Puppies will be available in the Bay Area, Los Angeles, Orange County, New York, Denver, and Washington DC in the United States.

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Uber Puppy: the on-demand puppy cuddle service