You can now follow hashtags on Instagram

Instagram has introduced the ability to follow hashtags.

Using hashtags is a popular way for people to tag their photos and videos, and make it possible for users to discover specific content.

Following a hashtag on Instagram is similar to following a friend.

  • Users search for a topic they’re interested in or tap a hashtag from a post.
  • When they find a hashtag they like, they can open the hashtag page and tap on the follow button.
  • Top posts from that hashtag are now in their feed.

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You can now follow hashtags on Instagram