The top 25 South African websites

The December 2019 Narratiive and IAB South Africa statistics revealed that News24, TimesLive, and The South African are the most popular websites in South Africa.

Narratiive is the official traffic measurement partner of the IAB South Africa and provides accurate traffic and demographics statistics for South Africa’s top websites.

News websites continue to attract millions of readers per month, with News24 topping the rankings with 6.2 million unique monthly visitors.

TimesLive is the second-largest news website with 5.7 million unique South African browsers, followed by The South African on 4.4 million.

The largest business website is BusinessTech with 2.8 million unique browsers, and the biggest tech website is MyBroadband with 2.0 million monthly browsers.

The table below shows the top 25 websites in South Africa, based on South African unique browsers.

Only IAB-affiliated websites running Narratiive’s tracking code are included in the table.

Top Websites in South Africa
Website Unique Browsers Page Views
News24 6,186,392 53,878,007
Times Live 5,723,900 25,826,660
The South African 4,384,229 13,891,818
IOL 4,218,093 24,021,578
EWN 3,912,688 16,366,653
Gumtree 3,825,761 71,257,958
Sowetan Live 3,429,818 13,914,768
Citizen 3,227,126 13,432,744
BusinessTech 2,772,498 6,880,594
Channel24 2,726,470 9,088,343
Fin24 2,674,768 8,360,831
MSN 2,288,977 23,110,825
Maroela Media 2,065,772 17,134,019
MyBroadband 1,956,845 6,403,907
TripAdvisor 1,884,655 5,143,067
Soccer Laduma 1,878,594 22,551,539
Business Insider 1,837,757 6,685,698
Sport24 1,834,957 11,449,543
Netwerk24 1,798,750 12,112,772
Daily Sun 1,492,042 12,855,653
City Press 1,341,791 3,276,095
Cars.co.za 1,331,941 47,036,689
ENCA 1,256,404 3,314,214
Daily Maverick 1,183,069 4,583,719
Business Live 1,135,848 3,942,083
Top Business Websites in South Africa
Website Unique Browsers Page Views
BusinessTech 2,772,498 6,880,594
Fin24 2,674,768 8,360,831
Business Insider 1,837,757 6,685,698
Business Live 1,135,848 3,942,083
Moneyweb 720,475 3,203,182
Top Tech Websites in South Africa
Website Unique Browsers Page Views
MyBroadband 1,956,845 6,403,907
Techcentral 158,261 318,087
ITWeb 129,814 270,972
Memeburn 74,208 102,882
Engineeringnews 62,277 102,512

Now read: The online publishers which control the news in South Africa

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The top 25 South African websites