Largest websites in South Africa

Effective Measure released its September 2013 website traffic statistics, revealing that News24 is the largest site in the country.

Effective Measure is the official traffic measurement partner of the Digital Media and Marketing Association (DMMA), and provides accurate traffic statistics for South Africa’s top websites.

According to the September 2013 Effective Measure statistics, News24 was the top website in South Africa with 5.1 million unique browsers.

Howzit.MSN ranked second with 2.4 million unique visitors and IOL third with 2.2 million unique browsers.

When it comes to only South African traffic (hence only browsers from South Africa), News24 was also the top website with 3.6 million unique monthly readers.

The following table provides an overview of the top websites in South Africa (excluding mobile websites), ranked according to Total and South African unique visitors. It should be noted that these are only DMMA registered websites.

Total Traffic
Website Unique Visitors Page Views
news24.com 5 136 638 68 490 440
howzit.msn.com 2 408 156 38 375 865
iol.co.za 2 154 649 19 797 677
dstv.com 1 771 788 15 921 725
sport24.co.za 1 325 415 13 190 201
za.yahoo.com 1 313 729 14 924 349
supersport.com 1 205 034 14 309 388
mybroadband.co.za 1 104 326 6 552 462
pnet.co.za 965 795 25 982 593
channel24.co.za 963 235 5 437 066
autotrader.co.za 905 803 29 981 091
timeslive.co.za 879 438 5 224 367
planetf1.com 834 704 7 553 583
sowetanlive.co.za 829 498 9 647 228
careerjunction.co.za 826 382 10 214 822
South African only traffic
news24.com 3 578 323 56 946 781
howzit.msn.com 1 555 490 29 694 932
iol.co.za 1 375 052 15 986 325
za.yahoo.com 1 235 233 14 465 318
dstv.com 1 096 369 11 304 289
sport24.co.za 970 431 10 874 761
pnet.co.za 855 489 24 358 965
autotrader.co.za 740 284 26 885 402
careerjunction.co.za 724 273 9 441 465
channel24.co.za 691 215 4 536 999
mybroadband.co.za 689 442 5 641 337
sowetanlive.co.za 651 764 8 642 506
supersport.com 638 892 9 841 191
timeslive.co.za 568 802 4 117 910
mg.co.za 522 587 3 996 724

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Largest websites in South Africa