Takealot and Makro are the big Black Friday 2018 targets

Makro and Takealot are the clear favourites for Black Friday 2018 online shopping.

This is according to the 2018 MyBroadband Black Friday survey. The survey was completed by 1,583 MyBroadband readers and forum members – who are tech-savvy and informed South Africans.

The respondents were asked whether they plan to shop on Black Friday, and 81% stated yes.

Respondents were also asked if they planned to shop online, at brick-and-mortar stores, or both – and which online stores they were set to buy from on the day.

Online and offline

The table below shows the results of the question: “Do you plan to shop online, or at brick-and-mortar stores?”.

Black Friday Online/Offline
Online 50%
Brick-and-mortar 6%
Both 44%

Online stores

Respondents were then asked, “Which online stores do you plan to shop at?”

Multiple selections were allowed, and users voted strongly in favour of Takealot and Makro – which both stood out well above the rest of the competition.

The table below details the results of the survey. Stores with low selection numbers were omitted from the table.

Black Friday Online Stores
Takealot 72%
Makro 58%
Dion Wired 32%
Incredible Connection 29%
Loot 26%
Amazon 24%
Raru 21%
HiFi Corp 20%
Evetech 19%
OneDayOnly 19%
Superbalist 18%
BT Games 16%
Woolworths 15%
Wootware 15%
Pick n Pay 14%
iStore 13%
Matrix Warehouse 12%
Mr Price 11%
CNA 10%
Sportsmans Warehouse 10%
Rebel Tech 10%

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Takealot and Makro are the big Black Friday 2018 targets