BMW’s iPerformance cars here in July

BMW announced that its new iPerformance model designation will be given to all BMW plug-in hybrid vehicles from July 2016.

“This provides a visible indicator of the transfer of technology from BMW i to the BMW core brand,” the company said.

“It will be seen first on the plug-in hybrid variants of the new BMW 7 Series, e.g. the BMW 740e iPerformance.”

The iPerformance models will benefit from the transfer of technical expertise regarding electric motors, battery cells and electronic control systems.

Visible indicators, meanwhile, are a BMW i logo on the front side panel, BMW i-style blue elements in the kidney grille and wheel hubs, and an eDrive logo on the C-pillar.

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BMW’s iPerformance cars here in July