WeChat boasts with top spot in SA iTunes
WeChat announced in a press release on Friday, 31 January 2014, that it is now the top free app on the South African iTunes app store, beating out WhatsApp, BBM, and Facebook.
The instant messaging application also said that it is the fastest growing “mobile social communication” platform as per the Q4 2013 report from GlobalWebIndex (GWI).
According to WeChat, GWI reported that its platform grew 379% during the period Q2 to Q4 2013.
WeChat said that Q4 2013 GWI Social report looked into social media adoption and usage across more than 30 global markets. The firm surveyed mobile internet users aged 16–64 on their active usage of social platforms between Q2 and Q4 2013.
In September 2013 it was revealed that WhatsApp had significantly outgrown all social media platforms in South Africa, including Facebook.
While WhatsApp did not officially confirm information from industry that it had around 15-million users in South Africa, a spokesperson for the company was willing to say that based on the statistics being reported for its competitors, it was bigger than any other social service in South Africa.
GlobalWebIndex social platform Q4 2013 infographic
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