MultiChoice and DeafSA: finding solutions together
Currently a small group of deaf or hard of hearing people, nominated by DeafSA, are testing subtitling software on the DStv PVR (personal video recorder). They form part of a field trial before final review of subtitling software is released to the broader customer base.
Working with the technical team, the trialists’ feedback via SMS gives information on how they are experiencing the subtitling option, what works and what needs to be adjusted. Subtitling is already available on some of the popular channels, like M-Net Movies 1 and M-Net Movies II.
MultiChoice says that it will release software for subtitling functionalities during October.
The MultiChoice call centre is also currently working on an SMS system whereby the deaf or hard of hearing customer may contact the call centre and receive support from staff who are capable of understanding their concerns as well as being able to help them.