CINGULAR LAUNCHES HSDPA NETWORK IN US
Customers can use the third-generation (3G) network to access Cingular BroadbandConnect, which is available to nearly 35 million people in 52 communities throughout the United States. The company will continue to extend the network rapidly next year.
Stan Sigman, Cingular’s president and CEO, announced the service at an investor conference in New York City: “Make no mistake about it, Wireless users want the speed and services they’ve come to expect from their wired connections. And today Cingular is delivering on its promises to provide both the speed and reliability customers need.”
Cingular’s 3G network is the first widely available service in the world to use HSDPA (High Speed Downlink Packet Access) technology. HSDPA is the high-speed evolution of GSM/EDGE (Global System for Mobile Communication/Enhanced Data Rates for Global Evolution), which shares a common core network. GSM is the world’s most popular wireless technology, which is used by more than one billion people in 210 countries.
“We’re giving customers the ability to securely access information and applications at broadband speeds in the office, on the road or at home. With our 3G service, almost any spot in a city is a hot spot,” said Ralph de la Vega, chief operating officer for Cingular Wireless.
“BroadbandConnect complements our national high-speed EDGE data service, offering customers the flexibility and ubiquity required to be more productive as the world continues to go wireless.”
Cingular BroadbandConnect is a super-charged enhancement to the company’s nationwide EDGE network, the nation’s largest wireless high-speed data network. When coupled with a compatible device and service plan, the service provides average mobile data connections between 400-700Kbps (kilobits per second) on the downlink and bursts to more than a megabit per second.
Unlike services offered by some wireless companies, BroadbandConnect does not drop a session when the user is outside the coverage area. Cingular said the laptop modem cards are dual-band HSDPA/UMTS (Universal Mobile Telephone System) (850/1900Mhz) and backward compatible with EDGE (Enhanced Data Rates for Global Evolution) and GPRS (General Packet Radio Service) in four bands (850/900/1800/1900Mhz), so the session is seamlessly transferred to the company’s nationwide EDGE network or a data network of one of its roaming partners.
“HSDPA/UMTS gives us the singular advantage of offering simultaneous voice and data services to our customers.For businesses and consumers, this means more feature rich services and content,” said Kris Rinne, chief technology officer for Cingular. “It also provides a lower cost method for carrying traffic and more efficient use of spectrum.”
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